About J-Beauty Decoded

J-Beauty Decoded translates Japanese beauty sources into English. The best information about Japanese skincare — review consensus on @cosme, community rankings on LIPS, pricing on Kakaku.com, ingredient research in Japanese beauty press — was never written for English readers. We read it in Japanese and publish what matters, in plain English, with a link back to the original source.

What We Cover

• Product reviews built on Japanese review-platform consensus, not a single tester
• The annual @cosme awards and category rankings, translated and explained
• Japanese ingredient research, mapped to INCI names you can find on Western labels
• Routines and techniques as they are actually practiced in Japan

How We Work

Our process is AI-assisted and editorially reviewed: AI tools read and draft translations from Japanese sources, and product names, prices, ratings, and ingredient claims are checked against the original before publishing. The full methodology — source selection, translation standards, attribution — is documented in our editorial policy.

Affiliate Disclosure

Some links on this site are affiliate links. We may earn a commission if you make a purchase, at no extra cost to you. Coverage and rankings follow the Japanese source data, never affiliate relationships. See our affiliate disclosure.

Contact

Questions, corrections, or feedback? Reach us at editorial@jbeautydecoded.com.